The expansion of the organic food market has surprised even the most pessimistic of consumers, and the prospects seem to be even greater for the years to come. Thus, market studies indicate a potential doubling of the sales by 2011. Such statistics have in fact given a new direction to the growth of the organic food market since more and more food farmers choose to adapt to the new requirements in order to generate more revenue. Consumers, on the other hand, are determined to read ORGANIC on labels and thus stay away from the pesticides, the genetically modified organisms, the hormones and the antibiotics in conventional food.
The extension of the organic food market is therefore rooted in the increased consumer awareness that non-organic foods are dangerous. With information there comes the effort of avoiding the products that are so full of chemicals. This means that a real revolution will occur on the organic food market with bio products taking preeminence over the others. And people shop at supermarkets, which is why, retailers have to offer attractive products that are considered organic commodities at a very affordable price. Consequently, when you go to Wal-Mart you want to get organic foods at a fairly decent rate.
The organic food market is presently serviced by a huge number of producers worldwide. Although favored by some producers, exports of organic products is more difficult due to the perishable nature of the foods. The responsibility and the emphasis at the same time falls on local producers, farmers or farming groups that address the needs of the local market sector. The organic food market is in a continuous expansion that goes hand in hand with an increase of productivity. This growth can only be achieved if more and more manufacturers accept the rules and join the system. Risks do come with the rapid development.
The conventional product sales will drop with the higher preponderance of organic foods and the development of the organic food market. The problem here is that even the regular items on the organic food market can become subject to the production haste that will involve some form of automated processing or food treatment, thus, pushing the all organic principles a bit further, making them rather loose in fact. Therefore, we could be witnessing an alteration of the standards that make organic foods so appealing to the health-concerned consumers. Regulations therefore have to remain strict and their implementation by control organs has to be impeccable.
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